Lima, Perú l Exebio
27 Tapas
A new restaurant proposition of Spanish tapas food in Peru. A place where the “elite” socialites can come together for small bites and drinks before enjoying the nightlife.
Scroll ↓
The logo was created in small pieces coming together as in tapas “small bites” of food. All 27 menu items that form the idea of “27 Tapas”.
More about the brand
Society was the theme to play around and have fun. This is a place were the elite gather, variety and diversity is the name of the game. We need to play with sarcastic hyperbolic themes to elevate the idea of society mingling.
The characters
Decided to play with fun illustrations that would evoque different social stereotypes “The Hipster” “The rich Aunt” “The College Kid”. A variety of people we would see around that come together at this spot because and inspire of their differences.
